Business Card Design

Introduce Yourself Properly: Business Cards within Brand Identity

A great brand will be consistent within all avenues of the brand identity. This extends out to business card design. While business cards may seem minor to the brand, they are an important network tool for your company. First, a business card leaves potential customers a quick way to get your brand’s contact information. Moreover, your business card relays contact information (phone + email), a valid URL for your website, and social media channels. They can even include a QR code to speed up the deliverance of information (Need a QR code? Find out here). To sum up, a good business card design will communicate the most vital contact information of the brand. Likewise, it will focus on brand consistency through colors, accurate representation of the logo and design features.

Features of a Good Business Card

So what makes a lasting and memorable business card?

• Showcase your Logo and Clear Positioning Statement
• Be in a clear and legible font
• Accurate representation and consistency of the brand’s logo, colors and fonts
• Simplicity of design
• Focus on good visual communication of the contact information
• Uniqueness of card in terms of design, this being unique shapes of the card, unique paper texture or printing (thermography or letterpress, spot colors)
• Printing on front and back in 4 color

How Our Buffalo NY Branding & Design Agency Helps with Business Card Design

We are a Buffalo, NY Branding and Design Agency that offers brand identity development, with business card design as a service. We help you effectively gather the correct information for your card and design it. The result is a business card design that will communicate impressiveness and professionalism to your target market. We also help you with printing if this is needed.  We have several reputable print houses with whom we partner to deliver high quality, lasting business cards in an cost efficient manner. Contact our Buffalo NY branding & design agency for more information on business card design.