Feldman Kieffer is a Buffalo, NY Law Firm who offers law services to the entire state of New York. The firm partners, Matthew Feldman and Stephen Manuele, approached our design agency to initiate a conversation about a possible rebrand. The original logo was out of date; and the firm saw the need for a new, modern and timeless logo. Working alongside FK, we designed a fresh new logo with a professional color scheme. At the completion of the logo design, it was time to move into a rebrand that would give the law firm a consistent brand.
One of the things FK likes to highlight is their location in the Dunn Building. It is one of the historical architectural structures that makes the city of Buffalo unique and interesting. We went to their location on Pearl Street and photographed the building. The photography was stylized with sepia tones for the brand, as shown in the brochure design above. Another beautiful part of their brand identity is the strong diagonal features, stressed in the photography and also the design. Coupled with two simple, modern font faces the FK law firm brand is chic and competitive to the law firm industry.