J.E.M. Apparel approached Typework Studio Branding and Design Agency several years ago with the need for a fashion store brand. Their needs included not only a branded look and logo design, but also e-commerce web design and product photography for the site. Product Photography is essentially what sets online stores apart, and many people feel they can handle it on their own and come to realize the need for professional product photography to set their e-commerce web store apart.
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